Logos
Mascots
Three of the seven states. The asset pack carries all seven.
Colors
Neutrals
Surfaces and three steps of text.
Ground
#191715--mkt-bg
Panel
#2a2725--mkt-surface-solid
Panel, recessed
#1f1d1b--mkt-surface-solid-2
Text
#ebe6de--mkt-text
Muted text
#b4aea6--mkt-text-2
Soft text
#9b958d--mkt-text-3
Semantic accents
Status only, never decoration.
Success
#8fbfa3--mkt-success
Warning
#d3b274--mkt-warning
Danger
#d4767c--mkt-danger
Typography
Everything is set in Roobert.
See what changed in your ad accounts.
| Weight | Face | Role |
|---|---|---|
| 400 | Roobert Regular | Body copy |
| 500 | Roobert Medium | Labels, navigation, buttons |
| 600 | Roobert SemiBold | Headings |
Usage
- Keep the original proportions and colors. Scale uniformly; never stretch, recolor or redraw.
- Use the white wordmark on dark backgrounds only. Use the mark where space is tight.
- Do not imply endorsement, partnership or certification by AdFence.
- Write the name as AdFence: one word, capital A, capital F.
- Font files are not included. Roobert is shown for reference.
Asset pack
One ZIP with both logos, all seven mascot states, the palette as CSS and a short readme.
Questions about usage: hello@adfence.io

